Renault Group and Alpine have announced a sizeable $218+ million investment from Otro Capital, RedBird Capital Partners, and Maximum Effort Investments, collectively known as the "Investor Group", in Alpine Racing Ltd, the high-performance F1 team based in Enstone, UK. The move represents a 24% equity stake and accelerates Alpine's growth and sporting ambitions in the Formula 1 world.
Valuing Alpine Racing Ltd at around $900 million, the investment will leverage the Investor Group's expertise in sports industry verticals like media, sponsorship, ticketing, hospitality, commercial rights management, licensing, and merchandising. Led by Ryan Reynolds, the group's track record boasts collaborations with industry giants such as the Dallas Cowboys, Fenway Sports Group, NFL, Toulouse FC, and Wrexham AFC.
Furthermore, the deal will tap into the group's prowess in data and technology to optimize the Alpine F1 team's marketing and commercial performance. Otro Capital's Co-Founder and Partner, Alec Scheiner, will join Alpine Racing Ltd’s Board of Directors as part of the agreement. Among the group's notable co-investors are Michael B. Jordan, Ryan Reynolds of Maximum Effort Investments, and Wrexham AFC Co-Chairman Rob McElhenney, adding celebrity star power to the F1 venture.
While Alpine Racing Ltd's F1 ambitions receive a boost, Alpine Racing SAS, responsible for manufacturing F1 engines in Viry-Châtillon, France, remains entirely Renault Group's property, unaffected by this transaction. The Investor Group is excited to contribute to the Formula 1 landscape, using its collective experience to support Alpine's growth strategy in one of the most captivating and rapidly growing international sports. This investment signals their commitment to a historically successful F1 champion team, reaffirming their dedication to high-growth ventures.